The fifth programme of Assetline Finance's 'Deshayata Jawayak' CSR initiative was held in the Western Province on 06th July 2024 at Villuxey City Hotel, Maharagama. The objective of this initiative is to enhancement the financial literacy and management skills of small and medium scale entrepreneurs.
The resource person is Mr. Chaminda Kumarasiri, a veteran SME Trainer, Senior Chartered Accountant, Chairman and Senior Consultant – HCP Consulting (Private) Limited and Chairman of Asia Pacific Finance and Entrepreneurs Development Institute.
Mr. Kumarasiri spoke about financial literacy and management, best industry practices, use of technology to increase efficiency, assessing new business avenues, importance of establishing a brand name for a product, effective utilization, management and maintaining debt facilities, etc. The small and medium scale entrepreneurs had an opportunity to discuss the varied challenges they are facing in the current economic.
